follow-up to “cyber monday”

It’s nice to have one’s predictions shown to be right.

But perhaps the scariest paragraph stated:

Overall, the study concluded that 37% of consumers were shopping in stores on Black Friday – and 41% of those were out between midnight and 8 am. 80% mentioned special as their motivation to go on a shopping tour, while 28% said that the “tradition” of Black Friday was a factor in their decision to spend money that day. Despite long lines, 64% indicated that they enjoyed their Black Friday experience and said they would do it again next year.

I’m disturbed that 28% cite shopping on the Friday after Thanksgiving as a tradition.  But I’m horrified that 64% enjoyed it and would do it again.  shudder

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